Agenda

BW APPLAUSE Awards
14 January, 2019
Eros Hotel, Nehru Place, New Delhi

10:00 AM - 10:30 AM

Registration

10:30 AM - 10:40 AM

Welcome Address

Dr. Annurag Batra, Chairman and Editor in Chief, BW Businessworld and Exchange4media Group

10:40 AM - 11:00 AM

Keynote Address

on “Rise of Experience Economy” by Amit Tiwari, Vice President- Marketing, Havells India

11:00 AM - 11:20 AM

Keynote Address

on “The Blueprint for Creating Great Brands” by Dr. A. Velumani, Founder, Thyrocare

11:20 AM - 12:00 PM

Panel Discussion on “What makes events memorable?”

Industry experts will speak about the science behind face-to-face engagement and the art of creating indelible live experiences.

12:00 PM - 12:15 PM

Tea Break

12:15 PM - 1:00 PM

Panel Discussion on “The Rise of Experiential Marketing and its Role in the 2019 Marketing Mix”

1:00 PM - 1:45 PM

Panel Discussion on “The Need to Recognize Events As An Industry”

1:45 PM - 2:30 PM

Lunch

2:30 PM - 2:45 PM

SPECIAL ADDRESS

by Vikram Mehra, MD Saregama

2:45 PM - 3:30 PM

Panel Discussion on “Top Trends Impacting Event and Experiential Marketing”

3:30 PM - 3:45 PM

Special Address

by Puneet Gulati, CEO, Barista

3:45 PM - 4:00 PM

Tea Break

4:00 PM – 4:45 PM

Panel Discussion on “Insights and Ideas for Creating Best-in-class Live Experiences”

4:45 PM - 5:00 PM

Industry Presentation

by VED SHUKLA, Mylomart

5:00 PM - 5:45 PM

PANEL 6

5:45 PM – 6:30 PM

FIRESIDE CHAT

Ashish Hemrajani, Founder & CEO, BookMyShow with Dr. Annurag Batra, Chairman and Editor in Chief, BW Businessworld and Exchange4media Group

6:30 PM – 8:00 PM

Applause Awards Grand Ceremony

8:00 PM Onwards

Dinner and Cocktail