About the Event

About the Event

BW Businessworld Growth Leadership Conclave & Awards 2018, From SMEs to Unicorn is a platform to discuss key strategies, identify industry-first solutions and deliberate on methods and standards to adapt, develop, build, optimize and leverage on the latest available resources from Government Bodies, Investment Agencies, Technology Firms, etc. in order to bridge the gap and fast-track the SMEs growth towards an enhanced future.

India is the second largest growing economy in the world and is poised to soon become the fastest. We now also have a stable government whose primary agenda is solely focused on economic development. One of India’s main growth drivers has been the SME segment. India has more than 50 million SME organizations and employs 40% of the work force. As we see more disruptive businesses evolve and with the thrust on entrepreneurship from all & this segment will continue to grow. Needless to add that all of our businesses are getting an additional boost with an increase in global companies looking at the Indian market and how to partner with local companies. This space is set for a lot more action in terms of investment and growth in the immediate future.

Challenges faced by SMEs :

1. Finance – Attracting funds from working capital to long term loans to equity.
2. HR – Attracting, retaining, training and rewarding talent. Setting up the correct systems for this.
3. Marketing – With limited budgets, how should SMEs brand themselves in a cost effective manner that fetches ROI.
4. Sales – With limited staff how does an SME organize itself to acquire maximum reach to stay in touch with their customers.
5. Technology – It promises to be a huge money saver and productivity tool. But what technology and in which areas and considering that technology purchase and usage can be a maze, how does an organization ensure that it has deployed the correct technology which in these days is a major game changer for this size of organizations.

Target Audience:

• Founders
• Managing Directors
• Chief Executive Officers
• Chief Operation Officers
• Chief Marketing Officers
• Chief Sales Officers
• Chief Information Officers
• Chief Human Resource Officers
• HR/Finance/IT/Marketing/Sales Heads

5 Reasons to Participate:

• Interactive Sessions from industry experts and practitioners on how to navigate the current environment and grow your business.
• Actionable content across all functions – Finance, HR, Sales, Marketing, Technology and GST.
• Peer to Peer Networking Opportunities.
• Opportunity to meet suppliers who could have apt solutions for your business needs.
• This is the 8th edition of the conclave presented one of India’s largest selling and the highest circulated business magazine – BW Businessworld.